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Be financially and data literate to lead with success

Data plays a central role in decision making and envisioning futures. Learn how to synthesise and critically analyse information to produce strategic insights and lead your organisation to success.

Our units

In four themed units, through structured learning activities including video lectures, quizzes, discussion prompts and written assessments, this specialisation will:

  1. Know your numbers 1 – teach you that financial literacy is a required capability for every business leader.
  2. Know your numbers 2 – provide you with a foundational understanding of how to manage your organisation’s finances effectively.
  3. Generate insights – equip you with tools to analyse data and generate market insights.
  4. Know your customers – explore what to measure to maximise customer value.

1. Know your numbers 1

Financial literacy is a fundamental capability for any business leader, whether you are running your own small business or working at a large organisation.

  • a foundation for financial and management accounting, and how to use accounting to facilitate and align decisions made by owners, managers and employees.
  • how seek out financial opportunities and avoid financial misadventure
  • how to organise, create, interpret and communicate important financial information effectively
  • to improve your organisation’s internal procedures and processes

For a taster of the Global MBA experience, you can access the Know your Numbers 1 open unit on Coursera.

Unit curriculum

Find out more about the assessments, learning and teaching activities and unit outcomes.

2. Know your numbers 2

Every manager must have a foundational understanding of financial management. This unit will prepare you for responsible and sustainable leadership from a financial management perspective.

  • to assess an organisation’s financial health
  • how to plan for future financial performance
  • the financing of operations
  • to evaluate business and investment opportunities for the organisation.

This unit will emphasise how crucial sound financial management is for you and your organisation to be successful in the real-world.

For a taster of the Global MBA experience, you can access the Know your Numbers 2 open unit on Coursera here

Unit curriculum

Find out more about the assessments, learning and teaching activities and unit outcomes.

3. Generate insights

‘Megatrends’ heavily influence today’s organisations, industries and societies, and your ability to generate insights in this area is crucial to your organisation’s success into the future.

  • analytical tools and skills you can use to understand and evaluate  challenges and opportunities related to ‘megatrends’ that will inevitably impact your organisation
  • how these trends can be addressed through sustainability-oriented innovation
  • data analytics concepts such as systems thinking, multi-level perspectives and multidisciplinary methods for envisioning futures
  • to apply these to specific real-world challenges to your organisation
  • to focus on future-proofing skills such as collaboration with diverse stakeholders, teamwork and accounting for judgements made within ethical decision-making frameworks.

For a taster of the Global MBA experience, you can access the Generate Insights open unit on Coursera.

Unit curriculum

Find out more about the assessments, learning and teaching activities and unit outcomes.

4. Know your customers

Are your customers at the centre of your organisation’s strategy? An understanding of marketing analytics is crucial to serving your customers well.

  • to develop an understanding of traditional and digital marketing metrics and what questions they answer
  • how to achieve a single integrated view of the customer
  • to experiment with behaviour and predictive analytics to develop marketing that delivers customers the right product via the right channel at the right time.

For a taster of the Global MBA experience, you can access the Know your Customers open unit on Coursera.

Unit curriculum

Find out more about the assessments, learning and teaching activities and unit outcomes.