Leaders must have the ability to develop and deploy effective strategies. This specialisation will prepare you to be the strategic change-maker capable of enabling your organisation to compete into the future.
You will learn: how to think strategically to make your organisation more competitive (Be Competitive); how crucial it now is for supply chains to effectively meet customer demands (Be Global); how to leverage technology and innovation to disrupt and reshape your organisation (Be Disruptive); and how to make a positive contribution to the world while effectively maintaining the bottom line (Be Sustainable).
The ability to think strategically in today’s global, high-tech business environment is critical to ensuring your organisation survives – and grows – into the future. By breaking down business strategy and value creation to its essential elements, you’ll develop your strategic thinking skills. And through structured learning activities including video lectures, quizzes, discussion prompts and written assessments you’ll discover how to improve your organisation’s competitiveness.
This course focuses on the key principles behind the latest thinking in value co-creation, strategy and marketing, and teaches you how to apply them. By learning how to continuously plan, monitor, analyse and assess all that is necessary for an organisation to meet its goals and objectives, you will be better prepared to take your organisation forward in a viable strategic direction.
Dr Ralf Wilden
Associate Professor in strategy and innovation, Macquarie University
Ralf is a strategy and marketing academic with extensive experience in innovation and strategy-related topics.
Ralf worked for multinational organisations in the automotive (BMW Group), telecommunications (o2 Telefónica), and consulting industries and provided consulting services to organisations such as Oxfam, ABC Commercial and Ernst & Young.
He is passionate about helping organisations deal with change and leads projects on service-oriented business models, open innovation, and organisational change to help organisations sense, shape, and seize market opportunities and improve their strategic performance.
Businesses and their supply chains are facing increasing competition and uncertainty in what is now a truly globalised trade environment. To remain competitive, organisations need to think globally – ensuring supply chains meet customer demands while minimising costs and maximising responsiveness.
From a strategic perspective, this involves making important trade-off decisions between cost, quality and flexibility of supply chains. Via structured learning activities (video lectures, quizzes, discussion prompts and written assessments) this course will equip you with the future-focused capabilities needed to design and manage effective, sustainable and efficient global supply chains of tomorrow.
For a taster of the Global MBA experience you can access the foundational Be global course today!
Dr Mehrdokht Pournader
Lecturer in Management, Macquarie University
Mehrdokht (Medo) is an expert specialist in problem solving, optimisation and decision making in supply chain, logistics and operations management.
She is an academic contributor to KPMG Global/AU and has published her research in prestigious supply chain and operations journals.
‘Disruption’ has become a buzz word in the business world. But what is a disruptive change-maker? In this course you will learn how to deploy disruptive strategic thinking to develop or protect your organisation’s competitive advantage.
The most innovative and successful companies have all fundamentally disrupted and reshaped existing industries, or created completely new ones. But which strategies and technologies can you use to be disruptive and take the next step for your organisation? Via structured learning activities (video lectures, quizzes, discussion prompts and written assessments) you will enhance your ability to think strategically and become your organisation’s disruptive change-maker.
For a taster of the Global MBA experience you can access the foundational Be disruptive course today!
Dr Mauricio Marrone
Senior Lecturer of Information Systems, Macquarie University
Mauricio teaches information systems, with a focus on digital transformation, digital disruption, and entrepreneurship. He is involved in researching innovative approaches to boost research productivity and find application opportunities in information systems and beyond. Specifically, he has developed a tool to help easily identify research gaps and relevant literature.
It is no longer acceptable for organisations to focus entirely on financial success if they are to be competitive on the global stage. As corporate scandals continue to make headlines, you will expand your strategic thinking beyond your organisation’s competitive financial environment to consider its broader impact on society. You will grapple with the conflicting outcomes of maximising financial return and societal impact as you develop the skills to create a balance that is sustainable.
Through structured learning activities (video lectures, quizzes, discussion prompts and written assessments) you will gain an appreciation of how important sustainability will be for every organisation in the future – and how to achieve it.
For a taster of the Global MBA experience you can access the foundational Be sustainable course today!
Dr Edward Wray-Bliss
Associate Professor Management, Macquarie University
Edward has been researching and teaching the ethics of business, leadership, and work for over 20 years, at a number of universities both in the UK and Australia.
He has published over 30 academic journal articles and book chapters, spanning a breadth of topics and issues that range from the ethics of workforce drug testing, to discrimination at work, to research ethics, to the ethics of leadership.
His most recent work is the book Neoliberalism, Management and Religion: Reexamining the Spirits of Capitalism (2019) published in the Routledge Studies in Business Ethics series.